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Jan 27, 2026
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World Cement

Hoffmann Green signs new partnership agreement With Groupe GSE

Hoffmann Green Cement Technologies announce the signing of a strategic partnership with GSE, a leading general contractor for almost 50 years, to support the decarbonisation of its industrial and commercial assets.

GSE is a recognised player in commercial real estate, working on projects involving logistics platforms, industrial buildings, offices, laboratories, R&D centres, data centres, and parking facilities in France and Europe. The group constructs custom-built buildings using advanced modelling tools and an integrated approach, from design to delivery.

Aware of the carbon footprint of the construction sector, GSE has placed the decarbonisation of its projects at the heart of its strategy, initiating ambitious actions to reduce the carbon footprint of its buildings and support its clients in adopting more virtuous practices. Having become a Mission-Driven Company in 2023, the group has set itself the following purpose: “To design and build with respect for nature, to develop by serving local communities, and to prosper by caring for people.” In this context, GSE is actively deploying innovative solutions aimed at reducing the environmental impact of its buildings, particularly in terms of concrete, a major lever for reducing CO

emissions.

In order to achieve this ambition, GSE is partnering with Hoffmann Green, a pioneer in 0% clinker cement. Under this agreement, Hoffmann Green's carbon-free solutions will be integrated into commercial real estate projects developed by GSE, including logistics platforms, industrial buildings, and data centres, throughout France.

The partnership, which includes a volume commitment, aims to accelerate the decarbonisation of real estate and industrial assets designed by GSE, while ensuring technical performance suited to large-scale, highly technical projects. This collaboration is already being successfully implemented with the construction of a 30 000 m² logistics platform in Amanlis, in the Ille-et-Vilaine department.

This partnership enables Hoffmann Green to continue diversifying its target markets by strengthening its presence in the commercial real estate segment, particularly in industrial buildings and data centres, segments that offer strong volume prospects and are identified as strategic for the environmental transition of the construction sector.

Julien Blanchard and David Hoffmann, Co-founders of Hoffmann Green Cement Technologies, say: “This partnership with GSE illustrates the relevance of our solutions for large commercial real estate projects. It marks a new stage in the diversification of our markets and confirms Hoffmann Green's ability to support leading players in the decarbonisation of their industrial and commercial assets.”

Roland Paul, President of GSE, adds: “Decarbonising our projects is a key part of our Mission-Driven Company strategy and is at the heart of GSE's DNA. By partnering with Hoffmann Green, we are integrating innovative, low-carbon solutions that enable us to go further in reducing the environmental footprint of our buildings, without compromising on the quality, deadlines, and performance expected by our customers.”

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